I'm torn. On the one hand I agree! It's harmless and the site claims that beaches that have "installed" the ads report a 20% decrease in litter. (The "please don't litter" is on all the ads.)
On the other hand I think advertising is pervasive enough without stamping it onto the sand. I should be able to go somewhere without someone trying to sell me snapple. V_V (Although, I do like snapple.)
I don't like it. I'll grant that it's more ecologically friendly than paper posters or fliers or whatever, but it's horribly ugly. I think it spoils the beauty of the beach. :( It's true that a horde of beach users will wipe it out fairly quickly, but then you have tromped-on sand. One of the cool things about getting to a beach early is seeing the beach fairly smooth from a night of winds and such. So much for that. :/
I like the idea of using sand, since it's harmless, certainly not wasteful. I just wish they found a better way to do it than ruining a day at the beach.
I'm just sick of the pervasiveness of advertising. LEAVE ME ALONE! I don't want to buy your junk. I do like that it's environmentally thoughtful, but that's about it.
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I think our icons could be friends.
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On the other hand I think advertising is pervasive enough without stamping it onto the sand. I should be able to go somewhere without someone trying to sell me snapple. V_V (Although, I do like snapple.)
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Angie
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But I'm not really a beach person. Especially on more commercial/busy beaches it would ensure a litter clean up by whoever is doing the ads.
Of course I live in a country where some touristy spots add sand to their beaches regularly byt the truckload... why not manicure it as well?
I'm curious as to how it's done, though. do they use stencils or something? I'd imagine doing by hand would take way too long.
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