Мы уже не раз говорили здесь о том, как, казалось бы, облегчающие и упрощающие связь между людьми технологии, технологии, позволяющие существенно снизить затраты и ускорить трансакции, оборачиваются против тех, кто хотел их именно с этими целями использовать. Бездельничанье под видом работы стало настолько распространенным явлением, что получило свое закрепление в языке, по крайней мере, английском.
Так, если общение в социальных сетях (кстати, россияне особенно в этом деле "преуспели") по-английски именуется social networking, то то же самое общение на работе, в рабочее время и под видом работы с чьей-то подачи - теперь уже, наверное, не узнать, но человек был наблюдательный и несомненно остроумный - окрестили social NOTworking.
Вот что говорит по этому поводу журналист BBC Mark Shea:
If you want to be successful in business, I’m told that it’s very important to make a lot of effort to meet new people, to socialise and create a network of useful contacts which you can then exploit to advance your career. You meet and make friends with people who might be able to help you later on in your professional life. This is called social networking, and it was one of the buzzwords in business in the 1980s and 90s.
Well, with new technology come new words. After social networking, we now have social NOTworking. Increasingly, people are meeting other people online using websites that intended to make social networking easier. These sites, things like MySpace, Facebook, Bebo, LinkedIn, Twitter and others - have become incredibly popular. Most people use them as a way of chatting with their friends, and sharing photographs and information about social events - parties, birthdays etc. Some people are even using them to provide regular updates about what they’re doing, often many times each hour. Well, when you do this at work, instead of the many things you should be doing, it’s not social networking, it’s social NOTworking.
If you’re one of those people that use these sites a lot, it can be very tempting to check what your friends are doing tonight while nobody else is in the office, or to see if your friend has put those photos from the last trip you took together on the site yet. It might only take a second … and no-one will ever know. My advice is to check your company’s internet policy and to think about your boss’s attitude before you log in to your favourite site - some employers take a very dim view about social NOTworking!
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BBC Learning English