Why is a douchebag of a lawyer suing The Oatmeal, The National Wildlife Federation and the American Cancer Society? The entire ridiculous (and along the way, amusing in places) story is told at the site below:
http://www.ilona-andrews.com/omg-and-wow/from-dear-author-the-case-of-the-oatmeal-v-funnyjunk-and-charles-carreon