Hello, John Anderton!

Sep 07, 2007 09:34

The thing that I remember most about the movie Minority Report was the advertising. "Hello Mr. Yukkamoto, and welcome back to the Gap!" Signs on the street recognized you and shouted personalized ads. It was creepy and part of the movie's point.

Leave it to Apple to make it come true. From CNN:

Apple also announced a partnership with Starbucks: Starting in October, the coffee chain's icon will light up on the Touch whenever a user nears a shop that has Wi-Fi access. Users can then download the song that's playing in that Starbucks shop or get a list of the 10 most recent songs played.
Previous post Next post
Up