And the funny thing is--I don't really even like ice cream.
Working in a corporate law office has exposed me to many different facets of life. It has also led me to a heretofore unseen indisputable fact:
If you add 'ice cream' on to something, it automatically sounds better.
I mean, I & Y Corp is and OK name...I & Y Ice Cream Corp? So much better. The same thing goes for Murphy's. Murphy's Ice Cream Company Inc. just sounds so much cooler.
Try it with anything--Snow Day. Snow Day with Ice Cream. Chinese Water Torture. Chinese Water Torture with Ice Cream.
You see? So much cooler.