Reds are motivated by POWER, seek productivity, and
need to look good to others. Simply stated,
REDS want their own way. They like to be in
the drivers seat and willingly pay the price
to be in a leadership role. REDS value
whatever gets them ahead in life, whether it
be at work, school, or in their personal
relationships. What REDS value, they get
done. They are often workaholics. They will,
however, resist being forced to do anything
that doesnt interest them.
Reds need to appear knowledgeable. They crave
approval from others for their intelligence
and insight. They want to be respected even
more than they want to be loved. They want to
be admired for their logical, practical
minds. REDS are confident, proactive,
visionary, and can be arrogant, selfish, and
insensitive. When you deal with a RED, be
precise, factual, and direct.
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