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As of right now, only the teaser is uploaded.
Song: Like a lighter more laidback version of Showx3. Slightly more 80s influence, so nicely fits in with the electro-retro theme Oh!(the album) had. I like it!
Dance: This dance is even more memorable and catchy than Chocolate Love. It's like faux-popping, although sometimes I get "bad 80s exercise video" flashes. XD SNSD does Kinect Fitness anyone?
The sudden slinky moments(Jessica, Taeyeon) were nice contrasts. I got all 8D for a second when it looked like SooNa were going to bust out popping at 0:20, but I'm not THAT optimistic. It seems more in Oh!'s dance's vein than Hoot's.
Visuals: It's like
they stuck SNSD in front of a green screen and let fans compete on the visuals.
(Link is the top 25 out of 400+ entries, and there were quite a few videos in the "glitzy special effects" style that got shafted for the "creative concept" ones.
Like so.
And this little piece of BOTH technical and creative brilliance)
Which, btw, a JPHIP member won the MM choice prize(of the Grand Prize, Tsunku choice prize, and the MM choice prize), and my personal favorite of the three winners.
Morning Musume - 3, 2, 1 BREAKIN' OUT! OPVI.C. |
Myspace Video And honestly, I doubt that the end result will be any better than
this one. Or even less optimistically,
this one. Right now it's only just barely better than
this one, and arguably the cinematography in the fan-made ones are all more creative.
Okay, I'm done with my pimping quota for this post.
(Honestly, this section isn't a criticism of the visuals, which are quite pretty, just that they really really reminded me of a lot of these fan-made videos. Sometimes I forget how much SM MVs are just dressed up versions of the H!P formula: dance shot, closeup shot, random variety shots. Story shot if you're lucky. Well, that and I can't resist my pimping urges, you all know that.)
Styling: The white outfits are standard SNSD affair. None of the silver dresses are bad, although I didn't get a good look at them to decide if I like a couple or not.(Taeyeon's and Yoona's probably)
Most everyone is sticking with the hair they like best. Which means of course that Hyo's is the most...visible. XD The long hair lovers(the tall triplets, Sunny, Tiffany WITH BLACK HAIR <3) are working it as they always do, but that also means the shorthaired ones stick out more. I like Sooyoung's ponytail better than her hair down here. Sigh, I am no fan of the grannybun in any situation but it does set Jessica apart from the long hair down pack, and she certainly manages to bring the sexica despite it.
JUDGEMENT: Optimistic. O_O I'm more intrigued by this teaser than I was by just about everything in Hoot. Even the teaser pics, which is odd but I think my cynic shields were on stronger then. Writing this post I rewatched the teaser a lot, and still nothing bothers me. Hell, I could still rewatch the teaser, and I probably will when reading y'all's comments. So now I'm just asking to be disappointed. XD
BTS
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Huh, so some of the backgrounds weren't all CG after all. I suspected. And ironically, as the above OPV shows they didn't necessarily need to sink the money into building a set like that, the green screen dance shot still could have produced something just as if not more impressive.