CHRISTMAS CHARITY CAMPAIGN: Food and clothes for H&M models!
The latest advertising campaign of Hennes & Mauritz saddens us. The two
female supermodels posing in the photos seem to have fasted for the past
years. Moreover, a proper clothing has proved to be too expensive ? the
poor women' attire consists solely of thread and minute pieces of cloth.
Shivering from cold they try to cling to each other to keep warm!
We understand that many companies have to strive hard to survive in the
global economy these days. It is understandable, even if unfortunate,
that companies working under pressure don't always have the resources to
clothe and feed their workers.
But Christmas is the time of warmth and giving. This is why we urge
everyone to help in a joint effort! We have taken the first step and
sent H&M a package containing woolly clothes and a package of oatmeal.
YOU TOO CAN HELP. Even the smallest gesture can make a difference! Make
the change today: share from you own wealth for the benefit of starving
super models!
We challenge all citizens, NGOs and companies to join the campaign by
means of food and clothing donations. If everyone sends merely a grain
of rice in an envelope, this makes a difference.
Send the donations to your local H&M office (check out the ad campaign
and local contact info from: www.hm.com).
Or, if you cannot afford the material help, send your support by email
(communications manager kristina.stenvinkel@hm.com). After all,
sometimes it is the thought that counts most!
Warm regards;
Femmarit -group, Helsinki
femmarit@jippii.fi
female supermodels posing in the photos seem to have fasted for the past
years. Moreover, a proper clothing has proved to be too expensive ? the
poor women' attire consists solely of thread and minute pieces of cloth.
Shivering from cold they try to cling to each other to keep warm!
We understand that many companies have to strive hard to survive in the
global economy these days. It is understandable, even if unfortunate,
that companies working under pressure don't always have the resources to
clothe and feed their workers.
But Christmas is the time of warmth and giving. This is why we urge
everyone to help in a joint effort! We have taken the first step and
sent H&M a package containing woolly clothes and a package of oatmeal.
YOU TOO CAN HELP. Even the smallest gesture can make a difference! Make
the change today: share from you own wealth for the benefit of starving
super models!
We challenge all citizens, NGOs and companies to join the campaign by
means of food and clothing donations. If everyone sends merely a grain
of rice in an envelope, this makes a difference.
Send the donations to your local H&M office (check out the ad campaign
and local contact info from: www.hm.com).
Or, if you cannot afford the material help, send your support by email
(communications manager kristina.stenvinkel@hm.com). After all,
sometimes it is the thought that counts most!
Warm regards;
Femmarit -group, Helsinki
femmarit@jippii.fi