Easy:
http://www.slashfood.com/2008/01/11/you-can-learn-a-lot-about-a-person-from-their-coffee-mug/ And, since you're all dying to know: MIIB - Back in Black.
"What do your coffee mugs say about you?"
Well, off the top of my shiny head, I'd suggest they say I miss the freebies one used to get with press packs for even the crappiest of cash-in, badly-written sequels to hit movies...
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Edit: Rumours that these guys were going to be selling anti-Scientology t-shirts in Camden today are as yet unsubstantiated:
http://www.strangeattractor.co.uk Makes you think, though...
http://londonlulz.com/index.php?title=Plan ("Police Responce". Oh, dear...)