Writer/director Cory Edwards talks about SETB
from his blog entry called The Success of Failure....
I'm a big advocate of following your dreams. It's a theme I enjoy speaking about. There are a lot of young filmmakers out there who need to hear that it's possible, even if it's hard to do. But lately I've been faced with the question: what do you do with failure? And I mean BIG failure... like the crumbling of one of your dreams. What do you do with that?
It's a theme I've encountered more than once this year. We toss around the cliche of the Phoenix rising from the ashes, but it's a powerful thing to live through ....
CASE 2: HANSON, the three-man supergroup of the 90's. I just finished watching their feature-length documentary "Strong Enough To Break," which is now available in podcast episodes. This band has survived one of rock-and-roll's deadliest obstacles: a monster hit. Even aboriginies have heard of the song "Mmmbop," and believe it or not, no one is more sick of it than Hanson themselves. For years, it cast a shadow over everything else they created, until they had no choice but to leave the corporate record label that was choking their creativity. I have known these guys since they were in grade school, and to watch their rebirth into an adult band has been inspiring. I highly recommend watching the online episodes.
Painfully intimate footage reveals the step-by-step breakdown of Hanson's relationship with their label. Their expectations were shattered, their talents were questioned, and they had to beg radio stations just to play their music again. How does a band fall so far without imploding? Watch the podcast and find out. The guys were brutally honest with themselves and had to reinvent how they make music and sell it. This led them to leave Island Def Jam to start their own indie label. They had to self-promote, tour colleges and drive sales via the internet. When their third album "Underneath" was released, it birthed a number two song and was the highest-selling independent album of the year. No, they have not returned to their "Mmmbop" status, but their new musical climb is on their own terms. And as they say in their podcast, "If it wasn't for the experience we went through, we wouldn't be the band we are today." Check out the episodes -- it is a rare glimpse into the hard choices an artist has to make to keep the art alive.
I'm a big advocate of following your dreams. It's a theme I enjoy speaking about. There are a lot of young filmmakers out there who need to hear that it's possible, even if it's hard to do. But lately I've been faced with the question: what do you do with failure? And I mean BIG failure... like the crumbling of one of your dreams. What do you do with that?
It's a theme I've encountered more than once this year. We toss around the cliche of the Phoenix rising from the ashes, but it's a powerful thing to live through ....
CASE 2: HANSON, the three-man supergroup of the 90's. I just finished watching their feature-length documentary "Strong Enough To Break," which is now available in podcast episodes. This band has survived one of rock-and-roll's deadliest obstacles: a monster hit. Even aboriginies have heard of the song "Mmmbop," and believe it or not, no one is more sick of it than Hanson themselves. For years, it cast a shadow over everything else they created, until they had no choice but to leave the corporate record label that was choking their creativity. I have known these guys since they were in grade school, and to watch their rebirth into an adult band has been inspiring. I highly recommend watching the online episodes.
Painfully intimate footage reveals the step-by-step breakdown of Hanson's relationship with their label. Their expectations were shattered, their talents were questioned, and they had to beg radio stations just to play their music again. How does a band fall so far without imploding? Watch the podcast and find out. The guys were brutally honest with themselves and had to reinvent how they make music and sell it. This led them to leave Island Def Jam to start their own indie label. They had to self-promote, tour colleges and drive sales via the internet. When their third album "Underneath" was released, it birthed a number two song and was the highest-selling independent album of the year. No, they have not returned to their "Mmmbop" status, but their new musical climb is on their own terms. And as they say in their podcast, "If it wasn't for the experience we went through, we wouldn't be the band we are today." Check out the episodes -- it is a rare glimpse into the hard choices an artist has to make to keep the art alive.