For Brightest Day, The Same Old Ring

Apr 23, 2010 16:36

ENTRY #46
1004.23

As I mentioned last week, DC is releasing more promotional rings in conjunction with Brightest Day. Last week, it was The Flash's costume ring. This week, it was Green Lantern's power ring.

Wait a minute. Didn't they already do that one for Blackest Night back in November?

Yes, they did. And when I heard that they would be doing Green Lantern again, my initial thought was, "Okay, maybe they are going to do something slightly different for the Brightest Day ring. Something that sets it apart from the one that they did for Blackest Night."

This past Wednesday, I went to The Great Escape, and picked up Green Lantern #53 -- the first post-Blackest Night issue, and the issue with which the promotional ring was offered. I made my selections, went to the register to pay for my purchases, and it was there where I received the ring. As the clerk handed me the ring, I took a good look at it . . .

. . . And it was the same ring that DC offered during Blackest Night.

Maybe I shouldn't have been too surprised. It was obviously easier for DC to just order another production of the Green Lantern rings that they had made for the Blackest Night promotion. But it was a little disappointing that they didn't try anything different.

This wasn't the first time that a promotional item from DC turned out to be not quite what I thought it would be. Back in 1992, for the first issue of Green Lantern: Mosaic, DC offered another Green Lantern ring. In a couple of ads for the comic, DC mentioned the promotional ring, and said that it would glow in the dark. I thought the entire ring would glow in the dark, but discovered that only part of the ring did. It was still a pretty cool ring, and I still have it.

Hmmm . . . a Green Lantern ring that glows in the dark. That definitely would have been a great promotional item.

I can't be too disappointed, because there is still one more ring that DC will be releasing. And that may be the best one yet.

Of course, DC is also about to start a new run of Legion Of Super-Heroes. Maybe I should say "yet again," because I have lost track of how many different times the Legion has had a new start for their title. DC hasn't said any thing, but a promotional version of the Legion flight ring would be a definite attention grabber.

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