(no subject)
NPR:
"The Bush campaign has a tendency to attack more on character than the Kerry campaign. And historically from 1952 to 2000, we have found that Republicans--and there are exceptions--tend to attack more on character; Democrats as a group tend to attack more on policy than Republicans. So that general tendency seems to be followed into the 2004 campaign.
Although some studies have shown that voters, particularly late-deciding moderates, can be turned off by negative attacks, this year it appears the candidates have decided there is little risk to attacking and much to gain."
"The Bush campaign has a tendency to attack more on character than the Kerry campaign. And historically from 1952 to 2000, we have found that Republicans--and there are exceptions--tend to attack more on character; Democrats as a group tend to attack more on policy than Republicans. So that general tendency seems to be followed into the 2004 campaign.
Although some studies have shown that voters, particularly late-deciding moderates, can be turned off by negative attacks, this year it appears the candidates have decided there is little risk to attacking and much to gain."