First up, your moment of zen:
Now that I have your attention, it appears that the promotions for TRON 2 ("TR2N") is going viral, in conjunction with goings-on at ComicCon this year. A more complete writeup is
here citing a mysterious encoded .gif file and actual "Flynn's Arcade" tokens. There's also a
Flynn Lives site, suggesting that Kevin Flynn took his rightful place as a Steve Jobs like figure at ENCOM, only to drop off the face of the planet.