Really beautiful, thanks. I must show it to Richard.
If this is actually a commercial, it shows how much the concept of "commercial" has changed in the last few years. To me it looks more like a series of inventive short films sponsored by something called "Batelco." I never heard of Batelco before and I still have no idea what it is. I guess the idea is to impress the viewer so much that they are moved to (1) Watch all the way to the end, (2) Make note of the sponsor's name and (3) Google the sponsor on their own.
If this is the future of commercial messages, it certainly is more enjoyable than the old type. I'm not sure how well it works, though. I passed (1) and (2) but not (3), so I still don't know what Batelco is.
Comments 4
If this is actually a commercial, it shows how much the concept of "commercial" has changed in the last few years. To me it looks more like a series of inventive short films sponsored by something called "Batelco." I never heard of Batelco before and I still have no idea what it is. I guess the idea is to impress the viewer so much that they are moved to (1) Watch all the way to the end, (2) Make note of the sponsor's name and (3) Google the sponsor on their own.
If this is the future of commercial messages, it certainly is more enjoyable than the old type. I'm not sure how well it works, though. I passed (1) and (2) but not (3), so I still don't know what Batelco is.
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