The company behind "healthier boba" is ... doing less than great right now

[therearewords]

Simu Liu Accuses Boba Brand of ‘Culture Appropriation’ in Viral Dragons' Den Clip - Then $1M Investment Is Pulled https://t.co/WTzbP51pvY
- People (@people) October 17, 2024

- In case you missed what this is the follow-up to- Bobba’s Instagram page posted a statement on Oct. 14 and apologized for the controversial business pitch. The six-part

Comments

[silverstarry]

One of the worst parts of their "apology" was claiming that they were silent for several days because they had to do their due diligence. If they had done that BEFORE launching a boba company then maybe none of this would have happened.

To be honest, I don't expect them to change/improve anything. They're probably just going to wait for the controversy on social media to die down and then go about their merry way selling their product. That's exactly what the white ladies did who got caught in a PR storm a few years ago for selling mahjong sets that they felt needed to be "refreshed" to "reflect their personal style." They too issued an apology saying that they had failed to pay proper homage to the game's Chinese heritage and that they never intended to "ignore or misrepresent" the game's origins. They claimed that going forward, they wanted to be as "respectful and authentic" about the game as possible. Fast forward to 2024 and there is one page on their entire website that even mentions the word "Chinese," and it doesn't actually

[yurasama_love]

Blueberry congee?! Gross

[sunsetburgundy]

[iznanassi]

...what about congee is intimidating? it's basically savoury rice pudding

[insomniachobs]

Especially when that due diligence amounts to "what is in standard boba tea (so we don't make insulting aspersions about its content)" and "does popping boba exist (so we don't make fraudulent claims to have invented it)." That's a five minute Google search.