Sabrina, Charli and Chappell are suddenly stars. Why now?
https://t.co/TkKlbGs3fa- Los Angeles Times (@latimes)
June 25, 2024 “Brat,” Charli’s sixth studio LP, debuted at No. 3 on the Billboard 200, a career high for the musician. Reviews being uniformly positive. Charli’s sudden ascent is one of several this summer, others being Sabrina Carpenter and Chappell Roan, both putting up huge numbers after years of work in pop music.
This week, Carpenter’s “Please Please Please” topped the Hot 100 in its second week on the chart, followed at No. 4 by her other smash “Espresso”; Roan, meanwhile, entered the top 10 of Billboard’s album chart for the first time with her 2023 LP, “The Rise and Fall of a Midwest Princess,” with much-discussed appearances at Coachella and New York’s Governors Ball festival.
In a year crowded with veteran A-listers like Taylor Swift, Beyoncé and Billie Eilish, one top pop songwriter, granted anonymity, points out that part of what’s happening is course correction for a music industry that’s starved for new superstars.
“The last one was Olivia Rodrigo, and that was almost four years ago - that’s not normal.” COVID-19 shutdowns deprived record labels access to traditional levers to pull and elevate acts; TikTok filled the vacuum with short-lived hits by “random people in their bedroom - beautiful, but they’ve never played a show before and there’s nothing to fall in love with. It’s just a song.”
Brashness and being sturdily crafted yet rough around the edges is what is connecting with audiences, reflects an industry executive, this may be a reason why Sabrina, Chappell and Charli’s music is stirring up more passion than Ariana, Kacey Musgraves and Dua Lipa’s comparatively streamlined recent works.
Adding that as much of happily messy they might appear, each of these ascendant pop stars have honed their craft through years of practice with performances that demonstrate their old-school stage talent.
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