SAG-AFTRA Strike '50/50 if not more likely' For Video Game Contract

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SAG-AFTRA "50/50, If Not More Likely" To Strike Against Video Game Companies Soon, Duncan Crabtree-Ireland Says https://t.co/BhIoM3kbXE
- Deadline Hollywood (@DEADLINE) March 9, 2024

• the Interactive Media Agreement was extended beyond its original date by over a year, and members authorized a strike authorization last September with 98% in favor out of 34,687 votes cast, which is only 27.47% of eligible voters.
• The guild board have voted unanimously to recommend.
• At SXSW, Duncan Crabtree-Ireland says the guild is barganing with major game studios, and of course, the biggest sticking point is AI.
• The AI deal struck by the guild for Hollywood seems to continually be met with contention amongst smaller actors on IG posts.

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