Tomato, Tomato! PR Firm has been manipuplating Rotten Tomatoes scores for years

[sandstorm]

A PR firm has been manipulating the Rotten Tomato scores of movies for at least five years by paying some “critics” directly. Truly depressing stuff here by @LaneBrown https://t.co/s0gwMJCfVy
- Mike Ryan (@mikeryan) September 6, 2023

• PR Firm Bunker 15 pays obscure, self published critics who are still somehow tracked by RT to be positive about

Comments

[haymitch]

i actually measure the audience score against the critic score to decide on movies that i’m on the fence for lol

[picturemegone]

I do love when there's a huge score difference between the audience and critics.

[bodylikemind]

but even that is manipulated, the article talks about that like how they make you verify you bought a ticket but who is going to rush out to see something the first weekend? diehards and people that have probably already bought in

[haymitch]

oh definitely! i actually read the reviews people leave lol i figure (mostly) only people who have seen the film will take the time to write a review.

[bananasnrum]

Most people do this! I don’t really know anyone, outside of my filmgoing circle, who cares about RT beyond the audience score