McDonald's latest "Grimace Birthday Meal," released on June 12, has brought back the purple furry mascot. When I submitted a post about the shake last week, I could not have foreseen what was about to happen. Over the last week or so, the youths on TikTok have been obsessing over the purple milkshake in a viral # GrimaceShake trend. Videos of people pretending to pass out after sipping the drink are all the rage. Some are more creative than others, some are simply just bizarre yet funny. It is not clear if the Grimace Shake will tie in with Olivia Rodrigo's single/album release for Vampire and Guts, since purple is her color.
Will this be 2023's trend of the Summer ala the Gentleminions, In My Feelings challenge, The Mannequin Challenge, Harlem Shake, etc.??? Who can never be sure...
McDonald getting all the free promo because of videos like this is really funny… but now I want a grimace shake too. pic.twitter.com/v5OaRqTiSZ - Zeronini (@Zeronini) June 25, 2023
I am thoroughly enjoying the McDonald’s grimace milkshake = violent, unknown, death trend on Tik Tok pic.twitter.com/UOOzm2ai67 - Digital Neal (@DigitalNeal) June 26, 2023