HHS Sought to Use Celebrity Spokespeople to "Rebrand" the Coronavirus

Oct 29, 2020 15:44


HHS officials and contractors worked to ensure a campaign to “defeat despair” about coronavirus wouldn’t clash with President Donald Trump and could be delivered by Election Day https://t.co/8njEZP3gvU
- POLITICO (@politico) October 29, 2020

- HHS pitched a campaign called "Helping the President will Help the Country"
- They vetted over 274 celebs for their political views before "allowing them to participate"
- They assessed celebs demographics, political histories, political endorsements, and even criminal histories leading to some ??? like "Nicki Minaj: Does not want focus on politics when rapping", "Gina Rodriguez: Faced a couple of racial scandals and faced criticism by stating Anti- Black in 2018 and 2019", and "Millie Bobbie Brown: Millie is only 16, cannot vote until 2024"
- The (bonkers) full list includes celebs like Cardi B, Lil Uzi Vert, Dakota Fanning, Billie Eillish,
Meryl Streep, Jon Bon Jovi, Alec Baldwin, presumably all drawn out of a hat

Source: https://twitter.com/politico/status/1321830013562478592

donald trump, covid-19, politics, celebrity endorsements

Up