The Rise And Fall Of Juicy Couture

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Juicy Couture went from being beloved by celebrities like Paris Hilton to being sold at discount retailer Kohl’s. While the brand dominated the early 2000s with its tracksuits, accessories, and perfume lines, it quickly lost its value following the Great Recession.

Did you own and wear Juicy Couture pieces back in the early 00’s?



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