Dear comic book companies: here is a clue, no charge
For various reasons, I've been off the internet most of the week; the major reason may well have been because last weekend was consumed entire by the round-robin fail of PETER DAVID VS. SCANS_DAILY, which was great fun to read until I started venturing off my normal sites for monitoring such wankery and found things that made my blood pressure
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the whole business is going to shrink even more dramatically over the next five years, because every other form of entertainment will be available instantly, online, except for comics.
Seriously. Can't they see the writing on the wall?
They don't advertise, I can't get over that, they don't advertise.
Well, they advertise *in other comics* -- HEADDESK. It's such an insular subculture, from what I can see, that it's almost like they're in this defensive crouch half the time, as if they actively DON'T WANT new comers to get their newbie (or girl) cooties all over the nice maintained elaborately constructed sandbox.
As you mentioned, comics are fucking arcane, and when I was trying to get into Iron Man, for example, I had to download torrents of the back issues to even know what the hell was going on. I'm not about to track down every out of print issue ever through Ebay or what have you just to find out why I should care about Tony Stark. I've since bought trade paperbacks, but my favorite, Extremis, is out of print. So what the fuck? Why is Extremis, by far the most critically acclaimed IM title in years, out of print the year the fucking Iron Man movie comes out? Is that a smart business plan?
Anyway. The bottom line seems to be: The Comics Industry motto: We Don't Actually Want Your Dollar Unless You've Been a Fan Since You Were Five.
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