Norilana Books - 4th Anniversary Non-Sale Sale!

[norilana]

It's almost the end of the month, and I completely forgot...

August is Norilana Books anniversary month.

And this year marks the fourth anniversary that Norilana has been in business as a small independent press

Comments

[norilana]

Thanks for pointing these details out.

Now, last time I checked, Giovanni's Room offered James Fairfax by Adam Campan (the excellent GLBT and gay marriage mash-up of Jane Austen's Emma) from their website, for example...

As far a short-discounting -- unfortunately the alternative is exorbitantly high retail prices. Especially when many of our titles are hefty books, almost as a rule 300+ pages and frequently over 500 pages long (which raises print cost and hence retail on its own, and narrows all margins).

Right now I set a 40% discount, but Ingram take a large chunk of it before passing it on to the wholesaler, and that is what causes the short discount.

Now... I am going to be doing an experiment however, and raising both discounts and prices on some of the forthcoming titles, to see how that plays out.

In this economy, a high retail price is a scary turnoff to the customer, and especially since one cannot rely on the bookstores to carry any given book at any discount rate anyway, it becomes an extra risk.

But I am going to give it a try...

Thanks again for bringing this up. :-)