Short-sighted business people!
Some people never fail to amaze me with their short-sightedness!
I was talking to a couple of local business owners yesterday about advertising on Glastonbury Radio and both said "we are coming into the slower time of year for us, so we tend to stop advertising until the money starts to come in again"!
Now forgive me for being a little blunt here, but isn't that exactly the time you SHOULD be advertising? lol
With any business, if sales start to drop off, you advertise for new business!! If Glastonbury gets quieter through the autumn and winter then you promote the ONLINE shop and sell via mail-order!!
Some people sit around and whinge all day about how slow business is, yet do sod all to promote it, how do these people ever get to go into business in the first place?
Now take my friends at Witchcraft Ltd, they solidly promote their business through their radio show, through various social networking sites and advertising and realise the potential of mail order business from those who want to buy but can't get to Glastonbury! Other local businesses should take note and learn from them! Perhaps this is why they have THREE shops in town and you only have ONE!
Ross
I was talking to a couple of local business owners yesterday about advertising on Glastonbury Radio and both said "we are coming into the slower time of year for us, so we tend to stop advertising until the money starts to come in again"!
Now forgive me for being a little blunt here, but isn't that exactly the time you SHOULD be advertising? lol
With any business, if sales start to drop off, you advertise for new business!! If Glastonbury gets quieter through the autumn and winter then you promote the ONLINE shop and sell via mail-order!!
Some people sit around and whinge all day about how slow business is, yet do sod all to promote it, how do these people ever get to go into business in the first place?
Now take my friends at Witchcraft Ltd, they solidly promote their business through their radio show, through various social networking sites and advertising and realise the potential of mail order business from those who want to buy but can't get to Glastonbury! Other local businesses should take note and learn from them! Perhaps this is why they have THREE shops in town and you only have ONE!
Ross