RulesofThumb.org
"A rule of thumb is a homemade recipe for making a guess. It is an easy-to-remember guide that falls somewhere between a mathematical formula and a shot in the dark."
Here are some of my favs:
"Your essay should be like a woman's skirt - long enough to cover the subject, but short enough to keep it interesting"
" For marketing purposes, elderly consumers think they are 15 years younger than they actually are."
"People are willing to walk for seven minutes to get to a McDonald's. That's why you'll find McDonald's restaurants a 14 minute walk apart in downtown areas."
Here are some of my favs:
"Your essay should be like a woman's skirt - long enough to cover the subject, but short enough to keep it interesting"
" For marketing purposes, elderly consumers think they are 15 years younger than they actually are."
"People are willing to walk for seven minutes to get to a McDonald's. That's why you'll find McDonald's restaurants a 14 minute walk apart in downtown areas."