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Music videos like everything else comes and goes in trend. That’s not to say that trend is bad. While some/most hate it, it’s also a chance to hone in on a style to enhance and reverse the effects of watering it down. Last year was a flutter of stop motion videos that fluttered indie bands and cute lo-fi pop girl videos. The above video is just simple love to milk after effects yet again.
Of course my personal belief is that it’s just better to forget what we’re prepositioned to love/hate and just have fun with it.
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