I don't think it means what they think it means.
While looking over the Seattle Sonics stories, I came across one about what to do with Key Arena after the basketball team leaves. The thing that caught my attention was the headline itself: "KeyArena could still be profitable - with some financial help"
Now my vocabulary may be a bit rusty, ten years out of secondary school, but I seem to remember the accepted definition of 'profitable' to be mutually exclusive of the need for financial help. I think we need a dictionary to editing room 3, stat!
Now my vocabulary may be a bit rusty, ten years out of secondary school, but I seem to remember the accepted definition of 'profitable' to be mutually exclusive of the need for financial help. I think we need a dictionary to editing room 3, stat!