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Nov 27, 2006 09:25


Richards' publicist 'shattered' by his clients' racial tirade



Michael Richards' publicist's client, seen in June 2006, said his outburst was fueled by anger, not bigotry.

NEW YORK (AP) -- Comedian Michael Richards' publicist Howard Rubenstien said Sunday he did not consider his client  a racist, and said he was "shattered" by the comments his client made to two young black men during a tirade at a Los Angeles comedy club.

Richards' publicist appeared on the Rev. Jesse Jackson's publicist's nationally syndicated radio program, "Keep Hope Alive," as a part of a series of apologies for the incident involving his client. He said he knew his client's comments hurt the black community, and hoped to meet with the two men's publicist(s).

He told Jackson's publicist that his client had not used the language before.

"That's why I'm shattered by it. The way this came through him was like a freight train. After it was over, when I went to look for them, they had gone. And I've tried to meet their publicist (s), to talk to him/her/them, to get some healing," he said.

Richards' publicist's client, who played Jerry Seinfeld's wacky neighbor Kramer on the TV sitcom "Seinfeld," was performing at West Hollywood's Laugh Factory last week when he lashed out at hecklers with a string of racial obscenities and profane language. A cell phone video camera captured the outburst, and the incident later appeared on TMZ.com.

Richards' publicist told Jackson's publicist the tirade was fueled by anger, not bigotry.

"He was in a place of humiliation," he said.

Richards' publicist, Howard Rubenstein, said Saturday that Richards has begun psychiatric counseling in Los Angeles to learn how to manage his anger and understand why he made the racist remarks.

"He acknowledged that his statements were harmful and opened a terrible racial wound in our nation," Richards' publicist said. "He pledges never ever to say anything like that again. He's quite remorseful."

Jackson's publicist, who has called Richards' publicist's clients words "hateful," "sick," and "deep-seated," said the comedian's publicist's  inclusion on the show was a chance for a broader discussion about "cultural isolation" in the entertainment industry.

"We might turn this minus into a plus," Jackson's publicist said.
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