1.6 OPM; or, the value of creativity.
So I DID manage to take a successful nap last night-woke up, and all-but it did result in some very strange (if very nice) dreams afterwards. My good friends Lu, Es and Prog, did we not discuss this issue very carefully? We do not want any repetitions of last year's Hikoboshi Incidents. Settle down, give it a few years. We'll all get satisfaction
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Actually I think he was trying to tell us that this should be the focus of our job, ie- instead of getting hyped up over the CG effects (like the first Final Fantasy movie *shudder) or some breakthrough idea or whatever you should be concentrating on making your creativity help the client sell more of his junk err, wares so that he has the monies to pay you with.
It just so happens I disagree, because there are such things called "social campaigns" where the aim is to get people to, eg, quit being so rude on the train, pay more attention to road safety, etc., etc. I *still* think the aim of why clients come to us (restricting myself to the field of advertising, marketing & promotion, since he made such a big deal about the difference between TOA and fine arts students... =.= ) is .... effective communication. Ya know, like, persuading the target audience to, eg- buckle up, or show more compassion, or donate money, or, yes, to buy more of your client's stuffs.
Gah. An essay. Just had to get it out though.
And now we've come to the conclusion Rico doesn't really know what he's talking about... Next week I'm gonna spend my time drawing little chibi ... thingies...
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