The rolled up scarf, with a regulation size soda can for reference.
I don't have a tape measure to see how long this thing actually is, but this gives a pretty good indication of length. If you can't tell from the picture, the other end is up against that cabinet. Oh, and ignore the stack of recycling. My roomie and I both suck down our respective canned drink (she likes Coke, I like seltzer) faster than I can gather it up to take to the bin.
I may never take it off again.