glee!

[luvcraft]

the most brilliant marketing campaign ever was for Fanta Shokata, where they had a website with a bunch of clips from Indian movies and let people subtitle them and then send the (mis)subtitled movies to friends. I enjoyed it lots and made a bunch, but now the website has long since gone away so I can't share them.

I CAN, however, share Bombay TV, which is basically the exact same thing but without all being an ad for a soft drink.

So, hooray!