You Could Have It So Much Better
After all that, and weeks later, I think I will be okay. That deep longing has resided, the longing for the longing has resided. I can laugh again. But there are still dreams that dredge themselves up every now and again.
I am focused instead on why I hate work. How terrible it is that our numbers guy is the only one championing the work I undertook this summer and the fruits of that labor? He is the one pushing for more improvements, a more seamless design? The more creative team I work with, and the leader I have been reassigned to, is blowing these things off.
My mother asked me what exactly I did at work again, and I could only told her what I had undertaken this summer. I could only tell her of the improvements we had made. I told her about our new numbers and she said that everyone must be really happy about it. I realized that no one aside from our numbers guy had mentioned a word about it to me.
Not one word. Almost 1,000 orders in four months, with no SEO and no marketing support whatsoever.
It would be a lie if I said I didn't know what I was stepping into when I applied for the job. I saw their website and thought it was a pre-purchased "Park Page" with generic stock photography and text - and no e-commerce machine to speak of. I knew that their focus had not been on webdesign - or on brand - but I had hoped that would be changing.
It is changing, or so they say. There are plans in the works to cuddle up to a creative firm and carve out a brand identity, 8 months after my project finished. In the mean time, I have to put up with a leader who is very uncomfortable with technology, unfamiliar with branding exercises, and seems speak solely in buzz words.
What I had come for then, was to learn something about marketing. The numbers bit, the media buying bit, the reasons why they needed collateral and ads targeting X in Y demographic. I wanted to pad my portfolio and my resume while I waited out the Great Recession. But there has been none of that. I've seen a bunch of floundering around, of failure to commit, of a stubborn assbackward clinging to the past and an unwillingness to address weak points. Don't get me wrong, I love the people that I work with, but leadership is lacking, and the location is piss poor.
My real fear is, I've become stuck. When my so-called angel left, he called me a lynch pin, but in the days since I've felt my involvement at work slip from resume builder and portfolio padder to paycheck to paycheck. My tasks are getting less and less impressive, creative tasks are being outsourced more regularly. With wishy-washy management, it is clear that their priorities are on other things, rather than the website. I wish it could have lasted more than a year, now I just look like a job hopper.
I am focused instead on why I hate work. How terrible it is that our numbers guy is the only one championing the work I undertook this summer and the fruits of that labor? He is the one pushing for more improvements, a more seamless design? The more creative team I work with, and the leader I have been reassigned to, is blowing these things off.
My mother asked me what exactly I did at work again, and I could only told her what I had undertaken this summer. I could only tell her of the improvements we had made. I told her about our new numbers and she said that everyone must be really happy about it. I realized that no one aside from our numbers guy had mentioned a word about it to me.
Not one word. Almost 1,000 orders in four months, with no SEO and no marketing support whatsoever.
It would be a lie if I said I didn't know what I was stepping into when I applied for the job. I saw their website and thought it was a pre-purchased "Park Page" with generic stock photography and text - and no e-commerce machine to speak of. I knew that their focus had not been on webdesign - or on brand - but I had hoped that would be changing.
It is changing, or so they say. There are plans in the works to cuddle up to a creative firm and carve out a brand identity, 8 months after my project finished. In the mean time, I have to put up with a leader who is very uncomfortable with technology, unfamiliar with branding exercises, and seems speak solely in buzz words.
What I had come for then, was to learn something about marketing. The numbers bit, the media buying bit, the reasons why they needed collateral and ads targeting X in Y demographic. I wanted to pad my portfolio and my resume while I waited out the Great Recession. But there has been none of that. I've seen a bunch of floundering around, of failure to commit, of a stubborn assbackward clinging to the past and an unwillingness to address weak points. Don't get me wrong, I love the people that I work with, but leadership is lacking, and the location is piss poor.
My real fear is, I've become stuck. When my so-called angel left, he called me a lynch pin, but in the days since I've felt my involvement at work slip from resume builder and portfolio padder to paycheck to paycheck. My tasks are getting less and less impressive, creative tasks are being outsourced more regularly. With wishy-washy management, it is clear that their priorities are on other things, rather than the website. I wish it could have lasted more than a year, now I just look like a job hopper.