It is your solemn duty!
Kmart is having a buy 2, get 1 free sale on all Legos. In addition, they have all boardgames for 10% off, and they're applying to 10% after the BTGO, so it you order 2 Lava Dragons and 1 Guardian of the Deep, you pay on 26.98 instead of 28.48. This is effectively 40% off, and we all have an obligation as AFOLS to buy the boardgames, so TLG will release more of them in the US. Get hopping, people, offer ends on Friday! :-)