Thai Insurance
Click to viewThe trainers showed us some videos on youtube regarding life insurance. And the Thais have a series of tear-jerker short movies. It reminds me of the cultural differences in marketing to Asians versus Caucasians. Caucasians use humour whereas Asians use emo.
In fact, I don't see how the ads reflect how insurance is could help. Coz with or without insurance, the characters will still die.