Further discoveries seem to have revealed which end was which... And like you might expect Hallucigenia is even weirder. :)
Face of bizarre sea creature Hallucigenia revealedBy Rebecca Morelle
Science Correspondent, BBC News
25 June 2015
From the section Science & Environment
Scientists finally have a complete picture of what one of nature's most bizarre animals looked like.
The tiny sea creature - Hallucigenia - lived 500 million years ago, but all fossils appeared to be without heads.
New specimens unearthed in Canada have revealed the missing part, revealing its strange face for the first time.
Dr Martin Smith, from the University of Cambridge, said: "It looks completely surreal. It is like something from another world."
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more)
There are a lot of photos of fossils as well as other artist reconstructions (like the above) in the article itself, along with a link to the
Nature article (which I'm also linking here Just Because).