serfs of the algorithm xtopia
a by now familiar effect in which works of art are made, more or less openly, as honey-traps for social-media users
many of these works seem like a sleek celebration of the fragmented and precarious selves of social media, serfs of the algorithm, under continual pressure to fabricate their brands which are endlessly tested against feedback
sharp-elbowed pieces jostling for attention, with their striking visual qualities and loud, portentous soundtracks which rumble through visitors’ bodies
many of them simultaneously play with utopia and dystopia, heaven and hell, transcendence and apocalypse
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a sweetly naïve image of young creatives bravely transgressing media boundaries and collaborating with their peers and corporations alike
PR-manufactured origin-stories support the work
many of these works seem like a sleek celebration of the fragmented and precarious selves of social media, serfs of the algorithm, under continual pressure to fabricate their brands which are endlessly tested against feedback
sharp-elbowed pieces jostling for attention, with their striking visual qualities and loud, portentous soundtracks which rumble through visitors’ bodies
many of them simultaneously play with utopia and dystopia, heaven and hell, transcendence and apocalypse
-----
a sweetly naïve image of young creatives bravely transgressing media boundaries and collaborating with their peers and corporations alike
PR-manufactured origin-stories support the work