A Matter Of Taste

Jan 15, 2011 19:59

I asked myself a question today that I found I could not answer, and so I pose it to you: if you could choose to disconnect food from pleasure, would you? That is, say you could have your taste buds deadened, or perhaps be able to retain some sense of taste but no longer experience the actual chemical release of endorphins when eating. Taking food ( Read more... )

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inhale it. hellebelle January 16 2011, 01:04:06 UTC
i would not disconnect food from pleasure because then eating would become even more of a task. it already takes up valuable time when i could be more productive, so i might as well enjoy it if i need to take the time to do it.

*******
and i give you:

Why eat chocolate when you can inhale it?

By Dave McGinn
Globe and Mail Update
A Harvard professor has developed the calorie-free idea of 'eating by breathing'

Take a whif of this. No, really. If you've vowed to keep the pounds off in the new year by avoiding sweets, a Harvard university professor has come up with a way to help you have your cake - and smell it, too.

David Edwards, who works for the Harvard University School of Engineering and Applied Sciences, has pioneered the idea of "eating by breathing" with Le Whif, a lipstick-sized inhaler that allows people to enjoy the taste of chocolate without consuming a single calorie, according to the product's website [http://http://www.lewhif.com].

There are also Le Whif breathable vitamins and breathable coffee.

As the website boasts: "Chocolate never touches your fingers, coffee never spills on your shirt."

Never having to worry about hot coffee burning you when it spills sounds like a real plus, but is never getting to actually touch chocolate while being tantalized by its aroma a satisfying experience?

It just might be. As Prof. Edwards told the New York Times shortly after Le Whif was introduced: "A little bit of powder on the taste bud gives you all the flavour of a lot of chocolate mass that you chew on and break down in your mouth to accomplish the same purpose." He went on to say that when you eat chocolate, "the actual percentage of that chocolate that stimulates your taste buds is very minor."

And it comes without having to worry about calories. Now if they would only mix it with the smell of caramel.

What do you think, is Le Whif something you'd use, or do you want to bite into your chocolate?
http://www.theglobeandmail.com/life/the-hot-button/why-eat-chocolate-when-you-can-inhale-it/article1857648/

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Re: inhale it. just_your_jenn January 16 2011, 01:06:49 UTC
Ohhh very interesting.. I will definitely look into this! I would definitely take a "Whif" over nothing, especially if it actually successfully quelled the cravings! Thank you!

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Re: inhale it. hellebelle January 16 2011, 17:29:49 UTC
though i suppose i agree about the food/pleasure disconnect in that i'd probably eat a bit healthier. but i find that if i try to focus on eating healthy foods, and limit junk foods, then it's more satisfying when i do eat the junk food. and this is coming from a person who regularly buys chips and chocolate to eat before bed. i've been trying not to do this much lately, with moderate success.

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