Feb 02, 2009 16:00
have i mentioned lately that I hate it when people get publisher or photoshop or WORD....even worse EXCEL.... and suddenly think they are graphic artists?
cause I do.
there is more to designing business cards, wedding invitations, signs, logos and the plethora of things that people need on a daily basis then just opening up your computer's word processing program, typing in your information and slapping in a cute little clip art from the Microsoft provided cornucopia of CRAP cartoon art.
And photoshop is NOT what we use to make everything from billboards to business cards. Sorry, but whats in a name? Photoshop is for....well, PHOTO Manipulation!! When you export something from said program that has a bunch of type, and you save it as a .jpg it will pixelate the type, and when printed (in a multipal of what, 500?) will look like shit...why? Because this is not the function of the program!!!
Why do you think people take classes on design, and layout estetics? Could it be because there are things that look nice, and professional? Could it be there is a reason the type on your Applebee's To Go menu doesn't go allll the waayy to the edge of the page??!! YES THERE IS !!!!
Get a fucking clue!! Or better yet, don't be a cheap fucking bastard and pay the printing company the extra fee (if they even charge it) to set up your art...cause you know what? If takes us longer to fix the ameature bullshit you send us, (not to mention the aggervation) then it would have to set it up ourselves. And ours would have looked better, would have been consistant, and would have been spelled right! (cause we think about these things)
We have to think about fonts, and outlines, and vectorized art, and spellchecking, and alignment, and bleed and margin and gutter and gripper and color seperation (CMYK or PMS not RGB) and output and a multitude of design concepts and layout functions.
There is more to it then trying to make things look pretty.
And I HATE wedding invitations. You do not need to send your save the date cards an entire year before the wedding, so don't call FREAKING OUT that I haven't given you the 4th proof when you made, yet more changes yesterday.
crap,
work,
bitching