One of the first specialists on social media marketing in Russia. And now her specialization is social media for travel and tourism and social media research.
She graduated from St.-Petersburg Engineering and Economics University in “Information systems in marketing and advertising.”
In 2007 she defended thesis in Marketing. She worked in branding, advertising and Internet agencies. During the last 5 years she implemented more than 70 projects. In 2010-2012 she worked a lot with Finnish touristic companies and created social media strategies for them, trainings, consulting, blogger trips and promotion in Russian social media. In 2011-2012 she managed the project “
Rucola” with regions of Finland about research on consumer’s behaviour of Russian tourists in social media, blogger relations and promo of destinations.
Julia Trushina is the author of trainings: “Sales and marketing of Finnish travel companies for Russians using social networks”, “Russian social media marketing for Finnish companies”.
Julia Trushina is a speaker on internet-marketing and tourism conferences.
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