Is it sports, entertainment, or advertising? And who's paying who for what?

Oct 31, 2009 23:27

If, every time the newscaster mentions tomorrow's New York City Marathon, he calls it "The ING New York City Marathon", has he stopped reporting the news for instead broadcasting an advertisement? I find it a little annoying. Then again, I also don't like calling New Shea Stadium "City Field".

It's kind of up there with the fact that what used to be "the Super Bowl" is now "the Big Game" everywhere except for companies that have paid the NFL enough money. The NFL gets pissed if someone hasn't paid them money but uses the term Super Bowl, but how would they respond if the news media said "You know what? This is entertainment, not news. If you want us to talk about it, buy an ad."?

(Yeah, I've got the news on the tv while I'm sitting here editing.)

sports, advertising, media, news

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