Apr 30, 2009 14:13
so the english nazi inside me has been freaking out lately over this new axe advertising campaign. 'double pits to chesty' they call it. the commercial where the motorcyclist rips off his shirt in mid air and proceeds to spray his armpits and chest with axe, all the while doing a back flip on a motorcycle. i get what they mean, what they're trying to do here, but seriously axe, you need to learn what a double plural is. pit is an armpit, pits is the plural form of pit, meaning two or more pits. so this singular man with two armpits does a double pits to chesty, how? he sprays each of his armpits once, he doesn't spray them twice nor does he have 4 armpits to spray once each. so how the fuck does he do a double pits to chesty?
it's stupid shit like this that gets stuck in my head. it shouldn't bother me so much, but i honestly think that horrible grammar in the mainstream media is just a part of what is rotting our little north american kids' brains out.
-randy