AV vote -- poor advertising
In a forum that I frequent, I just saw an advert for the No to AV campaign. It stated:
"Help us wipe the smile off Nick Clegg's face"
That, for me, argued against the "No" campaign because:
1. Negative advertising is usually a sign that the advertiser's arguments are weak.
2. That goes double for advertising that gets personal.
"Help us wipe the smile off Nick Clegg's face"
That, for me, argued against the "No" campaign because:
1. Negative advertising is usually a sign that the advertiser's arguments are weak.
2. That goes double for advertising that gets personal.