Adding new projects to portfolio. Today mostly all of them are print designs for Beijing hotels. The most unusual project for me was a brochure-catalog of moon cakes, traditional pastries that Chinese eat at Mid-Autumn festival. This cakes are usually put into extensively decorated boxes and sold expensively by… well, literally, everybody, as it’s an nice way of making money, so all the hotels, big restaurants, supermarkets and even fast-food restaurants warm their hands on this business. It was pretty cool to make something for such a Chinese-Chinese thing, but to reinvent it in a way, to make it stand out among other competitor products.
So here it is -
Kerry Centre mooncakes brochure And other projects:
Westin Weddings Westin Events Jazz poster for Kerry Centre Westin Christmas 2010 Hilton wine banquet (proposition) For more portfolio updates check previous post -
Portfolio 2010. Part 1.
Originally posted at
HELOHOLO.