Because we get this:
Getting tired of all the late-night pipetting, ladies? Doesn't it make your hands tired?
Me too. It's time to automate.
Click to view
Yeeeeah, girl... Put down that pipette, I got something that'll set you free.
Who said being a lab rat isn't cool? We get boy bands to drop by the lab and serenade us.
And since the video doesn't even make it 100% clear what they're even selling -- the good folks at Eppendorf want me to be able to go from doing
this to doing
this. Do I get my own set of pretty men to go with it? They wouldn't have to sing.