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ISSSSOOOOOOLLLLAAAATTTTTIIIIOOOOOOONNNNN!!!!!
Edit (09/07/10): Ha, so Sept 6th was a holiday, right? No school, no work. They thought it was because of some widely known day called "Labor Day". They thought wrong. They were sadly mistaken. Kids were taken out of their schools and adults out of their 9-to-5 jobs to celebrate "Alter Bridge Single Release Day". Because this band is that epic and THAT is how the Alter Bridge Nation does it big. True story.