Jun 03, 2003 19:07
dear you,
there are many schools of thought to graphic design, and this is pretty much damned mine [and a few others to share]:
a design solely churned out for aesthetic purposes might seem like drivel to you and you but frankly, design is sought mainly [esp. pertaining to graphics] for commercial purposes [i need to eat, y'know]. most graphics act to complement the idea of the product/service, graphic design [personally] can never stand alone, unless of course, you are using graphics as a medium to voice out political and social issues, well, that my friend is another affair altogether, but when used commercially, i say aesthetics takes precedence because frankly, the average audience usually only digests the idea of the product/service[once again, in my humble opinion].
analogy:
aesthetics = appearance of a man/woman
product/service = personality/character
the design [appearance] draws you to a product/service but whether or not the product/service is of value, is based solely on the product/service [personality/character]. now, ask yourself now, how many times have you been drawn to a cd sleeve/book jacket/postcard solely for its aesthetics? but whatever, your school of thought can only be applicable to moi when i retire, only then can IDEAlism find its place.
i maintain that graphic design acts as a COMPLEMENT to the idea of a product/service, isn't that why designers are drawn to MACS [aside from the fact that graphic softwares work better on the MAC OS]? granted, a good idea is fundamental to convey that message, but the ideas that you have liked are "OUT-OF-THIS-WORLD!", now how am i suppose to subscribe to such BULLSHIT?!
i have never ruled out the fact that LE IDEA is a basis in good graphic design, what i am trying to say is that you should have a good ratio between the idea and the aesthetics of the graphic. you placing too much emphasis on LE IDEA, is making the whole IDEA thingy a major turn-off. and sometimes, just sometimes, aesthetics just overrules. catch my drift, no?
and then there's the rant on the NEED for skills and presentation, but what do i know, it's YOUR BA(HONS) course.