Music

[guitarlawman]

There is an excellent article in this months "The Word" magazine in the UK on the myspace "phenomena" Arctic Monkeys, Lily Allen and Sandi Thom.

Essentially, the media have pedalled  the  myth all year that  these acts "broke" through myspace, when in fact they "broke" in very conventional ways - word of mouth, marketing (mostly) decent music (ok,

Comments

[marycigarettes]

what you say is so laughingly true....the reason i laugh is because you watch a load of bands hanging all this lazy hope on myspace...i would add though that things are slightly different now...especially regards word of mouth...the internet has given real horsepower to the whole word of mouth thing[there's a whole shadow society on the net now]...also i'm not sure if radio1 has the stranglehold it once had..its listenership has dropped radically...and whilw radio 2's audience has gone up,its all older people who dont actively buy a lot of records.......what i find interesting is how are modes of listening have changed........i havent used a conventional hifi in years...not since i got decent speakers on my computer...i like stations the i can find on the net that dont have the obnoxious personality jock..the playlists arent held over a barrel by advertisers...as for markerting,the majors are beginning to tank....they're still in denial,but the money they throw at acts that dont break is really stinging them now....their big mistake was not embracing napster as a friend all those years ago...thats possibly the biggest blunder in rock and roll history...they should have just made everything available for a small subscription fee,but instead idiots like sony really fucked with the fans by putting bugs on cd's that fucked your computer if you even tried to put it into your computer...they ended up withdrawing mountains of cd's from shops in america because what they did turned out to be illegal..the ceo of sony who put that rootkit software on the cd's was fired and the public by this time simply felt guiltless about any further downloading...the 'kids' are smart enough to know that you can sue a few uni students but you cant sue a whole generation....fuck these old school lawyers.......its murphys law now and thats exciting.....i know what i say has the benifits of hindsight,but there were people employed at the majors to be tech prophets...some were very cool too,but they were pissing into the wind with directors who had too much alliegience to what they've always known......record companies will be renamed enterainment companies when cd sale tank next christmas...the contracts with artists will focus heavily on live revenue.....robbie williams renegotiated contract is a first in this new model.......he did huge festival business the other year,advertised on telly by emi....thats a new development....

i hope you dont mind me responding to you...its just i intuitively like you...you seem really consumed and i dig that immensely....please excuse any bad grammer or spelling.

[guitarlawman]

The main reason for putting this stuff up is to get a response!

I understand that one of the majors (no names) has just appointed a new head of new technology. Anyone would think that if they were going to do that they would appoint a bright young thing who knows and understands the internet and grew up with it.

They appointed a lawyer.

For Gods sake.....