Good luck, guys

Feb 17, 2005 09:05

My old employer, Midway, has recently announced they're doing five new games based on Cartoon Network properties. I'm saddened to hear it. I mean, it's bad enough that this industry is already flush with license-based games (that quite often make you gag for their lack of ideas).

But Auqa Teen Hunger Force?.

I'm sorry - that seems destined to be a flop. Yes, it does have a loyal following - but it's a rather small group. Don't believe me, ask Google. About 63,000 hits. (And I've been generous and haven't quoted the search term!)

A property like GTA gets about 1.3 million hits. But lets look at slightly more obscure things. Midways own "Shadow Hearts", by no means a hugely successful title, garners 234,000 hits.

I'm surprised - when I left, the new CEO seemed to be lining things up nicely, and the stock performance certainly reflected that over the last couple of months. I hope I'm wrong - I certainly don't want my friends to be out of work.

[Edit]
grahamwest points out that my search query contained a typo - it's Aqua "Teen", not Aqua "Team". That moves it up to about 200K hits. It's still below Shadow Hearts, which got about 70,000 sales - my point still stands. The number of hits compares to shows such as "Just Shoot Me!"

It's niche. Yes, it targets male adults in the magic age range. (18-24). It definitely has a chance.

But the only TV-show based games I know of that sold well is "The Simpsons". "Road Rage" as well as "Hit&Run" - but that show is wildly more popular than ATHF. (About 3 million hits - 15 times as many)

My prediction stands - this is not going to be a smash hit.

(Crossposted to my new site www.robertblum.com)
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