%Loub Gerald (Gerald Loeb) made his name as a first-class specialist in the sale of securities, and Forbes magazine once called him "the most quoted man on Wall Street." His book "The Struggle for Investment Survival" (The Battle for Investment Survival), published in 1935, is considered a classic, and the first edition sold out in 250 000 copies. The main reason for its success - a book written in lively, accessible language, which does not require such mental abilities, as published in 1934, Benjamin Graham's book "The analysis of securities." The strength of Louba - mass marketing, which gives you the opportunity to become an ordinary investor Joe. Consider the following metaphor for facing the novice investor: "A man should confine his first efforts at cooking cooking eggs, no one starts with the dishes" Baked Alaska ", regardless of what a great dessert may later turn out."
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