Jun 05, 2006 18:27
One question asked of Microsoft CEO Steve Ballmer during yesterday's Sanford C. Bernstein investment conference was his reaction to Google's big pact to pre-install its toolbar and other software on Dell PCs. This might be what you would expect an executive to say after a rival lands a deal, but Ballmer said the cost was more than Microsoft thought it was worth.
Here's his response, from the transcript:
"The cost of online customer acquisition is going up. I think I had a little footnote there. And everybody has got to decide at what level they want to pay--play, pay to play. So that was--bravo. We know very well that people will change their defaults, people will change their search. They will go look, if they think something is worth looking for, and our job is to create that value.
"This is a case where you could say we decided that the return to our shareholders was not there in the business deal that could be done."
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yeah what he forgot is that windows defaults things. Like the MSN start page. Hmm. Who has MSN as thier home page? Hell i dont know many people who even run IE any more.